Our Partners
Search Engines
The relationships we have developed with the search engines are key to the success of your search marketing campaign.
DBD Media deals with the account managers and vertical market specialists at the top search engines in the UK and abroad on a daily basis, and is able to call on their expertise for any of our client accounts.
We are also often invited to test new product or feature releases not available to the wider market. This gives us access to the latest search marketing products and features, ensuring that our clients can take advantage of the latest developments in the industry .
As one of DBD Media's clients you will benefit from our relationships with the search engines, as we use our knowledge and contacts to help maximise the returns on your campaigns.
Google's AdWords service offers the greatest reach worldwide of all the search engines, allowing you to target customers anywhere in the world. Alternatively we can pinpoint customers in a particular postcode, town or region. The campaigns DBD Media creates for Google are syndicated across a huge range of other websites, including AOL, Ask, Tiscali, Virgin Media and Orange in the UK. All our PPC account management staff are Google AdWords Qualified Professionals.
Yahoo! Search Marketing, formerly Overture, offers great distribution in the UK and internationally, with search results appearing on a range of major search engines and portals including Yahoo!, AltaVista and Lycos. Our team have worked with Yahoo / Overture since late 1999.
Microsoft's Bing replaced MSN Live as paid-search solution in 2009. DBD Media has worked with Microsoft since their beta trials in France in late 2005, and is able to use this experience to deliver really high converting campaigns on the newest of the mainstream search platforms. Our PPC account management team have all passed the Microsoft adExcellence exam.
Facebook is rapidly proving to be one of the most important new online advertising channels. The level of targeting for advertisers far exceeds that of the main search engines, and Facebook is rapidly becoming the "recommendation engine" of choice. Facebook's PPC advertising was launched in early 2008 - and DBD Media were one of the first UK search agencies to trial this new medium. Early trials have been successful, with a steady volume of traffic and conversions delivered from a closely targeted audience.
Mirago provide PPC search listings across a network of over 300 websites in 11 European countries.
Media and Technology Partners
DBD Media partner with a number of key players in our industry to provide high quality added-value services to our clients:
Searchware 4, the industry leading paid search management and optimisation software suite, provides market leading bid management and tracking technology, allowing us to really maximise sales volume and return on search marketing investment for our clients.
Search Ignite is one of the new generation search campaign management tools. DBD Media use Search Ignite to provide reporting depth and state of the art campaign management for our clients.
Foviance is the result of a merger between The Usability Company and Web Abacus, bringing together expertise in user-centred design and web analytics. Our relationship with Foviance helps our clients to improve their conversion rates and enhance ROI.
Specific Media, formerly Adviva, is one of the UK's leading display advertising networks. DBD Media work with Specific Media because of the high quality of their publisher network, and the sophistication of their targeting technology. This allows our clients to target their customers through demographic, geographic or behavioural profiling.