27 Feb - Richard Richard -

Google Offering Filtering Options for Ski Destination Search Results?

I recently recommend creating a new page to one of my clients, a company that provide ski holidays. The page I recommended was designed to target “European ski resorts”. When checking to see if the page had started to rank today I saw something strange… I was given options to further filter my query to [...]

26 Feb - DBD Media DBD Media - Insights

Pinterest Rumoured to be Introducing ‘Buy’ Button on Site

According to reports from re/code, Pinterest is thought to be planning to introduce ‘buy’ buttons so that users can make a purchase directly from the site. This is a significant change that could be launched within three to six months. It is expected that this functionality could begin as a limited test with selected retailers, [...]

25 Feb - DBD Media DBD Media - Insights

Maintenance Tips for Your WordPress Website

Almost 75 million websites use WordPress as their content management system (CMS) and there are 29,000 plugins available for WordPress users to enhance and customise their sites. To keep your WordPress site running smoothly, there are certain essential activities that should be undertaken regularly. By taking action in this way, you improve the security of [...]

24 Feb - -

Engaging your customers on social media

Every business relies on its clients and customers, so making an extra effort to make sure they are happy is well worth the investment. Social media is perfectly positioned for communicating directly with them. Here is a list of ideas for creating and maintaining a positive atmosphere. Say thank you If a customer leaves you [...]

20 Feb - -

What’s up with Twitter and Google?

After many months of speculation, Twitter and Google have reached a deal where tweets will be shown as part of Google search results. I have always been curious about search and social’s symbiotic relationship. SEOs are always obsessed with the next Google algorithm update, but in 2015, it seems obvious that the next step for [...]

19 Feb - DBD Media DBD Media - Insights

SEO News – February 2015

There’s been lots going on recently in the world of SEO, so here’s a quick update on some of the biggest news from the last couple of weeks. Missing & Delayed Data The last two weeks have seen problems across both Google Analytics and Webmaster Tools, with Analytics data for the 9th February going missing, [...]

19 Feb - DBD Media DBD Media - Insights

Over 500 Million Ads Banned by Google in 2014

Google has released details of how it dealt with AdWords rule violations in 2014, including disabling ads and banning advertisers. According to Google’s report, 524 million ads were disabled in 2014, up from 350 million in 2013. 214,000 advertisers were banned from the network, 33,000 e-commerce merchants were banned from Google Shopping and 700,000 websites [...]

18 Feb - DBD Media DBD Media - Insights

Subject lines to get users to open your emails – research from 21 billion email campaigns

A study of 21 billion marketing emails has given marketers a glimpse into the words in subject lines that can kill an email campaign, or drive its success. AlchemyWorx looked at the metrics of marketing emails sent by 2,500 different brands to analyse patterns that influence the open rate of the emails they sent out [...]

17 Feb - Rebecca Rebecca - Content Marketing Team Leader

Four Rules of a Successful Blogger Outreach Campaign

Working with bloggers is now an invaluable part of any digital marketing strategy. There are endless ways you can work alongside bloggers to promote your brand, boost sales and really make your website work for you. There’s just one catch, working with bloggers is time consuming and sometimes unpredictable! The rewards are great, but it’s [...]

12 Feb - Tanya Tanya -

How to bag that job in PPC: insider secrets

In the midst of our technology-orientated lifestyle, it comes as no surprise that companies are looking to expand their online marketing strategies. In an article published by A.T. Kearney, it was estimated that the UK internet ecosystem alone is worth £82 billion a year, with mobile connections accounting for 16% of this. * Overall, eWEEK suggested that [...]